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ASA The Savvy Flight Instructor

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Overview

You’ve mastered the CFI study materials, passed your toughest-ever oral exam, can write lesson plans and explain the details of a lazy eight, and can talk and fly simultaneously from the right seat. That’s all you need to know to flight instruct…or is it? This book is designed to help with all those other questions, like how to recruit new flight students and keep them flying, conduct successful intro lessons, and optimize your students’ checkride pass rates.

This new edition adds 20 years of know-how to the networking, pilot training, and customer support concepts that made the original edition required CFI reading, plus important new material you won’t want to miss. Aspiring flight instructors will learn why and how to become a CFI, and how to get hired. Readers will learn how to sell today’s pilot prospects via online marketing and social media, and how to outsell competitive activities. Seasoned flight instructors and flight school managers will learn how to systematize customer success and satisfaction, price and structure their services to fit today’s markets, and implement flight instructor professionalism. Here you’ll learn how to use your instructing activities to surpass student expectations, achieve business success, promote general aviation, and advance your personal flying career all at once.

Greg Brown’s love of flying is obvious to anyone who knows his “Flying Carpet” column in AOPA’s Flight Training magazine, or his books, such as The Turbine Pilot’s Flight Manual. A pilot since 1971 and a CFI since 1979, Greg was the 2000 National Flight Instructor of the Year, and the first-ever Master CFI.

Contributing writers are Heather Baldwin, commercial pilot and marketing writer, and CFIs Jason Blair, a designated pilot examiner, Ben Eichelberger, a flight training standardization expert, Dorothy Schick, flight school owner and marketing innovator, and Ian Twombly, noted flight-training writer and editor.
   
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Specifications

  • Author: Greg Brown
  • Dimensions: 7.25" x 9"
  • Page Count: 400 pages
  • Illustrations: Black and White
  • Weight: 1.5 lbs
  • eBook
  • ASA eBooks are for one person's use and can be read on up to five devices total using e-reader applications that are compatible with an Adobe ID. To read eBooks on more than one device, the e-reader applications on those devices must be authorized with your Adobe ID.
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Version Types

eBook PD - A protected document that looks identical to its print book counterpart. Exact formatting and layout of the print books is maintained (text, images, margins, page breaks, etc.). Displays best on 10-inch or larger screens. Not recommended for small screens (phones) which require you to zoom in and pan around to see the full page. This document is not a .pdf file type. It is a .acsm file type. See http://asa2fly.com/use-ebooks for more details on how to setup your device.

Softcover Book - Printed book with heavyweight cover stock.

eBook EB - A protected document designed for reflowable content. Also referred to as an ePub or "Electronic Publication" format. Easily viewed on both small and large screens. Text, images, and pages will adapt or reflow to fit the screen size of the device, so zooming is not necessary to read. Text size can be adjusted in an ebook reader app. Visit http://asa2fly.com/use-ebooks for more details on how to setup your device.

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Q&A

Please note, Pilotshop.com's personnel are not certified aircraft mechanics and can only provide general support and ideas, which should not be relied upon or implemented in lieu of consulting an A&P or other qualified technician. Pilotshop.com assumes no responsibility or liability for any issue or problem which may arise from any repair, modification or other work done from this knowledge base. Any product eligibility information provided here is based on general application guides and we recommend always referring to your specific aircraft parts manual, the parts manufacturer or consulting with a qualified mechanic.

Q: Is this book, ASA The Savvy Flight Instructor the first or second edition?

This book is the 2nd Edition. We have updated the photo and description to match current stock and edition.